Static signage
Static signage

Project
Approach

Owned the men's graphic development category from concept through line adoption, while creating and updating tech packs to ensure design intent translated accurately to manufacturing partners across seasonal launches.
Client

CALVIN KLEIN

Year
2017-2019
Deliverables
Owned graphic category acros mens cut & sew and woven verticles. Worked cross fuctionally with product development and market teams from sourcing and development to product line adoption.

Project Overview

Project Overview

Supported menswear design team for the Asian and American markets under Raf Simons' creative direction during one of the brand's most critically celebrated eras, contributing to globally distributed RTW collections and high-profile editorial campaigns.
Supported menswear design team for the Asian and American markets under Raf Simons' creative direction during one of the brand's most critically celebrated eras, contributing to globally distributed RTW collections and high-profile editorial campaigns.
produced digital signage interfaces, interaction prototypes

Project
Approach

Owned the men's graphic development category from concept through line adoption, while creating and updating tech packs to ensure design intent translated accurately to manufacturing partners across seasonal launches.
daily commuters and tourists
MetroPath is a speculative transit innovation concept
Static signage

impact

Streamlined the sample approval process by 35% and reduced sample budget waste by 20%, while contributing to a body of work that defined a landmark moment in American luxury menswear.

Next Projects

Next Projects

VAULT

PRABAL GURUNG

A luxury fashion brand blending refined craftsmanship with bold color, cultural storytelling, and contemporary glamour.

Contact

Let’s Connect

Get in touch

liana@jaimeone.co
LinkedIn - linkedin.com/in/lianajaimelópez

San Francisco, CA, 94102
United States
Contact

Let’s Connect

Get in touch

liana@jaimeone.co
LinkedIn - linkedin.com/in/lianajaimelópez

San Francisco, CA, 94102
United States
Contact

Let’s Connect

Get in touch

liana@jaimeone.co
LinkedIn - linkedin.com/in/lianajaimelópez

San Francisco, CA, 94102
United States